The Cribb, Greene Publisher Confidence Survey Fall 2012 responses
seem to point to much stronger positive forecasts from newspaper
executives on the near-term future. One hundred and eight newspaper
publishers/executives completed the 2012 Survey with a little over half
owning both daily and non-daily papers and the balance owning only
In particular is a strong increase in executives who believe that the
local economy in their markets is improving – up from 14% in 2011 to
over 40% in 2012 who believe their markets are up.