I’m not a regular reader of the Huffington Post but when I go there, I’m astounded how many people leave comments on a given story. Last week, for instance, more than 20,000 readers offered their two cents on HuffPo’s account of Hillary Clinton and Benghazi — and this was just in the first two hours. Such numbers are impressive but it’s never been clear how a reader can navigate this teeming mob of voices nor how all this chatter helps the HuffPo make money.

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