After Advance Publications announced it would gut the still-profitable New Orleans Times-Picayune’s newsroom and slash publication to three days a week, the Baton Rouge Advocate’s Manship family saw an opportunity.
The Advocate, which killed its New Orleans bureau a few years ago in cutbacks, said it would open a new bureau and print a New Orleans edition of the paper seven days a week.
I appreciated reading your column about the fallout from the Newhouse/Advocate war in Louisiana. I was very involved in the aftermath of the TP decision and predicted that the Baton Rouge paper would start a daily in New Orleans back in early June. I just thought you might like to read a little of something I wrote a couple of months ago. I continue to speak on the topic at conventions all over North America and have been talking with people in Syracuse NY about starting a new daily there.