The “mobile-first” transformation for news organizations has been long and painful. Despite the fact that wearables haven’t come close to breaking through to a mass consumer base, these same organizations are taking precautions so they don’t get left behind by the next wave in tech.

As expectations for an Apple iWatch mount (a research firm has predicted that 330 million smartwatches will be sold worldwide by 2018), news orgs are already planning for the ways they will move their content onto the wrists and foreheads of consumers.

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