At least one local newspaper publisher piloting a digital content-sharing program with The Washington Post has seen a deluge of interest from subscribers after less than a week.

The Minneapolis Star Tribune reports that 7,000 of its subscribers signed on for free access to the Post’s digital content after only five days and one promotional email. The Strib is one of six papers participating in the initial pilot, which offers premium subscribers of those papers free access to the Post’s entire suite of digital products.

Comments
Add Comment