When news broke that poet and author Maya Angelou had passed away early last Wednesday morning, The New York Times was prepared.

At 8:54 a.m., just short of an hour after Angelou died, and before her family could confirm her death, the Times Twitter account linked to her obituary packaged with a photo slideshow and a close to three-minute video bidding farewell to the I Know Why the Caged Bird Sings author.

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