Digital First Media has hired Kevin Corrado as president and publisher of New England Newspapers, Inc. and appointed Edward Woods as regional vice president of sales.

Corrado will lead all New England Newspaper, Inc. operations including The Berkshire Eagle in Berkshire County, Mass.; The North Adams Transcript in North Adams, Mass.; The Bennington Banner in Bennington, Vt.; The Brattleboro Reformer in Brattleboro, Vt.; The Manchester Journal in Manchester, Vt.; and The Advocate in Williamstown, Mass. Woods will lead all sales efforts on all platforms for the group.

“Kevin brings a wealth of experience and innovative thinking to the organization. He will be leading our digital transformation across the New England group and he has a strong and able team in place to help make this happen,” said Tom Wiley, Executive Vice President for Digital First Media. “The promotion of Ed gives Kevin a key partner in implementing our audience-based selling strategies across the region. Together they will drive the performance of the NENI group.”

Corrado joins New England Newspapers, Inc. after most recently serving as president and publisher for the Green Bay Press-Gazette, the Manitowoc Herald Times Reporter and Bay Publications – a position he has held since 2007 with Gannett Co. Inc. His career with Gannett began in 1985 as a computer operator for Gannett/USA Today in Chandler, Ariz. He moved up within the company before becoming IT director for the Green Bay Press-Gazette and then IT director for Gannett’s Wisconsin Group in 2000 and then vice president of IT in 2003. In 2005, Corrado was named vice president of operations for the Wisconsin Group prior to being named president and publisher.

“I am thrilled to join the Digital First Media team and to lead the New England operation. I share the commitment of delivering quality news and information to our readers, our advertisers and our communities and I look forward to getting to know these communities more and learning how we can continue to meet the needs and expectations of those we serve,” Corrado said.

Corrado replaces Andy Mick who announced his retirement in January.

Woods currently serves as publisher of the Vermont group including The Bennington Banner, The Brattleboro Reformer and The Manchester Journal. He will retain those responsibilities in addition to his role as regional vice president of sales for NENI.

“Our ability to reach audiences on a local level across our markets has always been key to our growth. I am confident that with Kevin’s hiring, and through the direction of the Digital First Media leadership team, we will continue to see significant growth,” Woods said. “I am excited about this new opportunity and look forward to leading our sales teams as we continue our digital transformation.”

Woods joined MediaNews Group in 2005 as publisher of The Bennington Banner and The Manchester Journal. The expansion of that role came in 2008 when The Brattleboro Reformer and affiliated publications were also placed under him. Prior to joining MediaNews Group, Woods held various advertising leadership positions with Gannett and Journal Register Co.