NY Daily News Adds New South Asian Online Section
Posted: 4/23/2012 | By: Jeff John Roberts | http://paidcontent.org
What do local New Yorkers really want to read about? Well, cricket and Bollywood, of course.
One of New York’s longtime tabloids The Daily News has added a news section to its website called Desi that targets the city’s large South Asian community.
The paper is using technology to siphon South Asian stories from
papers around the world. A small staff helps ensure the content reflects
the interest of the American diaspora.