‘PEANUTS’ Launches Major Digital and Social-Media Expansion

Posted: 8/4/2011  |  By: Michael Cavna | WashingtonPost.com

You’re a Good Brand, Charlie Brown.

And starting today, thanks to major news from Peanuts Worldwide, you’re a globally growing digital brand, as well.

Charles Schulz’s entire cartoon gang is expanding into mobile gaming, e-books, Facebook and digital apps, Peanuts Worldwide and its owner, the Iconix Brand Group, have just announced Wednesday.