, the leading provider of interactive classified advertising software solutions for media companies, announced that it will launch a general classifieds platform later this year to compliment its existing platforms for jobs and resumes, homes and cars. This additional offering gives Adicio the advantage of being the only full-service classified platform provider to offer all four major verticals.
Adicio’s new general classifieds platform will include many of the same features and functionality found on its other primary platforms, including faceted browse, listing detail, social media integration, ad and account management, enhanced SEO, customizable widgets, popular upsells and administrator tools such as account manager, listing manager, email manager, promotion manager and full reporting. The new platform will also offer Adicio-designed and hosted landing and media kit pages.
“We’ve heard from many clients asking us to add a general classifieds platform to our suite of current features so they can simplify their entire classifieds program," says Rick Miller, CEO of Adicio. "Clients no longer need to train multiple staff on multiple platforms. Our approach -- one vendor, four verticals -- saves clients a lot of time and money and eliminates administrative hassles.”
The addition of general classifieds from Adicio will allow the online publishing community to cost-effectively fulfill the needs of their advertisers across the full spectrum of classified advertising with competitive platform pricing.
"Consumers will have a powerful tool for general classifieds that's easy to post to and easy to search, and it will help each publisher make stronger connections with their audience while monetizing an important service," says Miller.