Another Big Social Marketing Exit: Gannett Will Buy BLiNQ Media For Up To $92M
Posted: 8/13/2012  |  By: Ingrid Lunden and Josh Constine | TechCrunch
On the heels of Google buying Wildfire and Salesforce nabbing Buddy Media, we have heard from two very reliable sources, plus a third anonymous source, that Gannett Co., the media giant that owns USA Today and other properties, is buying BLiNQ Media. The price for the Facebook advertising software and service is up to $92 million over a period of three to four years, with a quarter of that amount, $23 million, coming up front.