Are Quizzes the New Lists? What BuzzFeed’s Latest Viral Success Means for Publishing
Posted: 2/20/2014  |  By: Caroline O’Donovan | Nieman Journalism Lab
Lately, it seems like the hardest content format to avoid on the social web is the BuzzFeed quiz.

What city should I actually live in? Paris. How will I die? Eaten by piranhas. Should I learn to code? IDK, maybe? Which Al Roker am I? I’m Too old for Drake Al Roker.