At The Guardian, Signs That Free Online News Can Pay
Posted: 10/1/2013 | By: Sam Chambers | Bloomberg
The Guardian Media Group, publisher of The Guardian newspaper,
bounced back into the black this year. And it did so without charging
any of the publication's 78 million monthly Web readers a penny.
much of the group's 22.7 million pounds ($36.6 million) in pre-tax
profit was generated by other publishing operations, The Guardian saw
its digital revenue jump 29 percent
last year, outpacing the decline in its print sales and giving the
192-year-old newspaper cause for cheer after years of losses.