Black and White and in the Red
Posted: 10/31/2013 | By: Jennifer Preston | New York Times
Within a month of taking over as editor of The Hatchet, George Washington University’s student newspaper, Cory Weinberg knew that something had to change. Advertising dollars had been steadily declining. Printing costs continued to rise. At the same time, visits to the website were up. The number of students reading articles on their mobile devices had doubled. Traffic from Twitter had increased 300 percent in the last year.