Boycott on Google News Leads to 5% Loss in Web Traffic: Brazilian Newspapers
Posted: 10/26/2012 | By: Isabela Fraga and Natalia Mazotte | Knight Center
According to the National Association of Newspapers in Brazil (or ANJ in Portuguese), members that followed the association’s recommendation to abandon Google News have seen a decrease in web traffic of only 5 percent.
“The (newspapers) themselves believed that the 5-percent loss was a
price worth paying to defend our authors’ rights and our brands,” said
Ricardo Pedreira, ANJ’s executive director in a phone interview with the
Knight Center for Journalism in the Americas.