Can Newspapers Evolve Into ‘Local Membership’ Organizations?
Posted: 3/22/2013  |  By: Matt Sokoloff | Street Fight
In the days before MapQuest and Google Maps, the first stop you’d make when planning a long road trip was often your local AAA office. There — if you were a member — you could get directions, maps, listings of hotels and attractions, and information on discounts at some of the places you were headed.