How 12 News Outlets Are Innovating On Tumblr
Posted: 8/2/2012 | By: Sarah Marshall | Journalism.co.uk
An increasing number of news outlets are embracing Tumblr, a site that is a mix between a blogging platform and social network.
Users post photos, videos, audio and text to a web page that has its own URL and can be viewed by non-Tumblr users. Those with Tumblr accounts can follow posts via their dashboard, much in the same way as a Facebook user follows a news feed of posts by friends and pages they have chosen to follow.