Hyperlocal in Hollywood: News Should be Profitable, Fun to Read
Posted: 12/21/2012  |  By: Sarah Erickson | Ebyline
Hyperlocal was supposed to rock our world. Journalism without the bureaucracy and legacy costs. Local readers who care. But somewhere between the foundation grants and tax-exempt applications and church service listings, it got both complicated and, let’s be honest, kind of boring.