Interview: John Ridding Of The FT On Paywalls And Passion
Posted: 8/20/2012 | By: Maisie McCabe | BrandRepublic.com
John Ridding is on a roll. Sitting in his sixth-floor office as the midday sun rises above him, Ridding enthuses about the FT's diversified revenue model and the power of its journalism. There is a discernable air of satisfaction as he speaks.
Last week the FT’s digital subscriber base exceeded its print circulation for the first time. It is a significant milestone and one Ridding, who has been chief executive of the FT for six years, is happy to speak about at length.
Last week the FT’s digital subscriber base exceeded its print circulation for the first time. It is a significant milestone and one Ridding, who has been chief executive of the FT for six years, is happy to speak about at length.