Newspaper Data Exchange Releases NDX Studio in United States
Posted: 9/17/2012 | By: Press Release | NDX
CHESTERFIELD, MO, September19, 2012 –Newspaper Data Exchange (NDX) announces the release of their NDX Studio? online platform. This online and mobile interface contains future looking newspaper distribution data and media placement rules. Newspapers will be able to use this product to continuously improve the efficiency, depth of coverage, timeliness and accuracy associated with the critical data collection process across more than 10,000 publications, and it is available to all US publishers. Studio is designed to provide access to aggregated information necessary to make newspaper print marketing decisions all from one source. Publishers have the opportunity to update and maintain their current publication portfolio while having a mechanism to add new products and services.
NDX Studio has simplified the technology into an easy-to-use application for updating and mining information. All of the latest audit data from the Audit Bureau of Circulation (ABC) and (CAC) is included. A variety of available system tools, including real-time mapping, will drastically improve efficiency and create the opportunity for better data dissemination.
The development of this particular technology now offers the most comprehensive and innovative system linking advertisers and publishers.
Newspaper Data Exchange (NDX) was established in January of 2012 to provide leading edge database technology for advertising agencies and advertisers all across the country. The company is headquartered in Chesterfield, Missouri, a high-tech suburb of St. Louis and also has offices in Lombard, Illinois along the I-88 technology corridor outside of Chicago.