One-Third of the Guardian’s Readers are American, with US Traffic Up 37% Last Year
Posted: 4/18/2013  |  By: Laura Hazard Owen | paidContent
The Guardian’s expansion into the United States is on track, editor-in-chief Alan Rusbridger (see disclosure) said at the paidContent Live conference Wednesday. Rusbridger said that the Guardian’s global audience is about 40 million readers, according to comScore data, with one-third of them in the U.S., one-third in the U.K. and one-third in the rest of the world.