Polish Publishers Team Up to Get Readers to Pay Online
Posted: 9/6/2012 | By: Adrian Krajewski and Chris Borowski | Reuters
(Reuters) - Poland has become a test bed for a new subscription model for Internet content that media companies hope will allow them to convince users to hand over cash for online news they are used to consuming for free.
Starting this week, most of Poland's leading publishers are joining forces by pooling their content behind a combined paywall that will charge readers for access.