Taylor Enters Industry Evolving in Digital News Age
Posted: 7/1/2014 | By: Evan Ramstad | Star Tribune
With his purchase of Star Tribune Media Co., Glen Taylor is entering a newspaper industry that is reinventing itself in the digital era.
nearly 15 years of decline in print and classified advertising revenue,
the newspaper industry has started to stabilize by snaring more revenue
from readers and taking advantage of opportunities that digital
technology provides to customize news and ads.
Tribune is healthier than many U.S. newspapers, analysts say, though
also considerably smaller than it was at the industry’s peak in 2001.