The New York Times Reports a Digital Success Story
Posted: 8/6/2012 | By: Peter Kafka | All Things Digital
The New York Times’ pay wall, long debated in and outside of the company, now looks like a bona fide success.
The company has more than 530,000 paying subscribers for its digital editions, and it credits the plan with a consistent increase in circulation dollars. Which it needs, because its ad dollars continue to shrink.
The company has more than 530,000 paying subscribers for its digital editions, and it credits the plan with a consistent increase in circulation dollars. Which it needs, because its ad dollars continue to shrink.