Turns Out Traditional Publishers Do Just Fine With Millennials
Posted: 8/28/2014  |  By: John McDermott | Digiday

The conceit of a raft of new publishers is that traditional media companies have lost their way with young audiences.

And while it turns out many of the self-proclaimed millennial publications do attract proportionally more young readers, several so-called legacy publications aren’t that far behind in reaching  younger readers, having high percentages of millennial readers.