While the history of website publishing and Web content management (WCM) is relatively easy to explain in the context of desktop computing, the future of WCM will be based on a rapidly evolving mobile ecosystem that will level the publisher playing field in a converged world.

Netscape’s IPO in 1995 is certainly the event that kicked off the dot-com boom, but it also highlighted a huge problem. With the ever-expanding population of Web users came the need for publishers to rapidly build and deploy websites, and with non-technical staff instead of the specialized HTML developers that at the time were required to hand-code each Web page.

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