By: Press Release | Adicio
Carlsbad, C.A./Albuquerque, N.M. (May 8, 2013) – Adicio, the leading provider of interactive classified advertising software for media companies, has launched the Albuquerque Journal’s new automotive marketplace to help local auto dealers and car shoppers connect. The new site, ABQJournal.com/autos, features new and used inventories from local dealers as well as private party classified ads.
“We saw a need in the market for a digital, local auto marketplace, with lots of consumer information and a strong database with local support,” said Jim Weddell, vice president of advertising and marketing for the Albuquerque Publishing Company, the business operation of the Albuquerque Journal. “ABQJournal.com/Autos creates a great way for local car buyers to connect with local sellers, providing the kind of consumer information and access that makes for a complete car shopping experience. I think our readers and digital users will be quite happy with the site we partnered with Adicio to create.”
Visitors are able to search, build and compare prices and do research on vehicles, while dealers benefit from the exposure and leads, said Weddell. ABQJournal.com has an average of 500,000+ unique monthly visitors.
“Moreover, we’ve also built ABQJournal.com with easy-to-use mobile access, so consumers can find cars in the Albuquerque market on their mobile devices as well,” Weddell said.
“Our sophisticated automotive platform allows car buyers and sellers to find each other quickly and easily,” said Rick Miller, CEO, Adicio. “Car buyers in Albuquerque can now research, build and compare vehicles with the touch of a button.”