By: Press release | Pennsylvania NewsMedia Association
The Pennsylvania NewsMedia Association is excited to announce a collaboration with 360 Media Alliance for the 2015 America East Media Business & Technology Conference, taking place March 30 – April 1, 2015 in Hershey, Pennsylvania. Both conferences will be held at the Hershey Lodge & Convention Center, offering attendees the convenience of a joint trade show floor in a single location. 360 Media Alliance will tailor programming specific to circulation and audience growth strategies on Monday, March 30 and Tuesday, March 31. America East will continue to provide streamlined business and technology tracks, focusing on best practices that will benefit CEOs and publishers as well as digital, revenue, audience and technology/operations professionals over the course of the event.
“We’re confident that this partnership will continue to elevate the level of programming, while also providing an affordable, one-stop shop for learning, networking and sourcing of products and services for the news media industry,” said Tricia Greyshock, VP, Association Services, Pennsylvania NewsMedia Association.
“Far too often, audience and circulation executives are denied the needed tools to thrive in today’s tough business battles. By working with PNA on this unique event, we are able to further the goal of providing the critical training and tools for audience and circulation executive to win these battles,” said John A Newby, Founder of 360 Media Alliance and Publisher of The Times in Ottawa, IL.
America East is administered by the PNA and several co-sponsoring associations. This three-day event provides practical, executable insights into vital media topics, including strategic perspectives, revenue diversification, growing audience, and technology/operations. The trade show floor offers media business decision makers the opportunity to meet with the largest aggregation of industry suppliers. Affordable registration fees, great networking opportunities and a growing exhibitor floor make this event a go-to conference for the newspaper and digital news industry. To learn more, visit the America East website at www.america-east.com.
About PNA: The PNA, founded in 1925, is the nonprofit trade association for print and digital media in the Commonwealth of Pennsylvania. Its mission is to advance the business interests of Pennsylvania news media companies and to promote a free and independent press. It has more than 300 newspaper and media members, including daily, weekly, and college newspapers and online publications.
About 360 Media Alliance: The 360 Media Alliance was originally founded in 2011 as a LinkedIn group with over 1,900 news media executives. Its simple aim and objective: fostering innovation, transformation and entrepreneurial thinking throughout the news-media industry. It organizes the yearly audience/circulation/marketing Mega Summit in St. Louis and produces the Strategic Line-Up business partner magazine that goes to over 10,000 daily publication news-media executives.