Belo Makes Mobile Push As Traffic Spikes

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By: Michael Depp | NetNewsCheck

In a year when many television stations are expecting 50% of their digital traffic to come through mobile, Belo Corp. has already hit that mark, leading the company to make tactical shifts around the platform.

Joe Weir, the company’s VP of digital, said the mobile milestone has come sooner than expected, making for an aggressive shift toward restrategizing mobile content creation.

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