‘Dean of the College Media Business’ to Student Journalists: Stop Dropping Print!

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By: Dan Reimold | College Media Matters

Kevin Schwartz has a message for advisers, educators and undergraduates connected with college media: Double down on your print product. Don’t abandon it — at least not yet. And mess around with digital and mobile, but only if you can make a buck and not at the expense of your most reliable revenue stream.

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