By: Press Release | Financial Times
9 September 2013: The second Financial Times Digital Learning Week (FT DLW) starts today, aiming to inform, educate and inspire the FT’s 2000 employees about all things digital.
Running from 9-12th September, FT DLW will see a range of internal and external speakers run presentations and interactive workshops for staff in the FT’s London, New York, Hong Kong and Manila offices. This year’s event is focusing on themes of big data, digital in the media industry, mobile, social media, cyber security and advertising.
FT CEO John Ridding said: “Digital Learning Week is a highly valued staff event as the FT powers ahead with its digital and multi-channel strategy. The FT’s digital revenue is now 35% of the total, and content revenue exceeds advertising revenue. Mobile is an increasingly important channel, driving a third of traffic and a quarter of subscriptions, and the flagship FT web app now has more than 4m users. We continue to innovate with new editorial offerings like fastFT, our ground-breaking service providing market-moving news and views 24 hours a day. As we accelerate growth of our digital business, we aim to keep staff up to date with the pace of change and excited about the possibilities of digital technology”.
FT speakers at DLW 2013 include mobile analyst Benedict Evans; author of the recent digital news media report Nic Newman; cyber security expert Mike Loginov and the chief technical officer of the Open Data Institute Jeni Tennison. Others from Vine, Amazon, Google, IBM, Muck Rack and Columbia University are also participating. FT presenters include chief information officer Christina Scott; FT.com managing editor Robert Shrimsley; head of data analytics Tom Betts and columnist Tim Harford.
The 2012 FT Digital Learning Week won a European Communications Award, a 2013 DigiAward, was a finalist in the CIPR Excellence Awards and is shortlisted in the ‘Game Changer’ category at the Institute of Internal Communications 2013 Awards.