Flipboard Buys Zite News App From CNN

By: JP Mangalindan | Fortune

According to a person familiar with the situation, the deal was an all-stock transaction for Zite. Another source confirmed that the stock value Flipboard paid for Zite is currently valued at more than the price CNN paid when it purchased the company for just north of $20 million in 2011. Neither Flipboard nor CNN would comment on the purchase price.

During a press call held Wednesday, Flipboard and CNN announced the deal, which includes the app and most — but not all — of Zite’s 14 employees. The only Zite employee not making the transition is CEO Mark Johnson, a former Microsoft (MSFT) senior product manager who has served in the chief executive role since 2011. According to Flipboard CEO Mike McCue, he and Johnson discussed a possible role at Flipboard post-acquisition but reached a mutual agreement instead that Johnson would go his own, separate way.

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