Here’s a Secret: I Think Whisper Can Be Used In Some Interesting Ways By News Organizations

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By: Mathew Ingram | GigaOM

When Neetzan Zimmerman, the king of viral content at Gawker Media, left to join the anonymous-sharing app Whisper, I have to confess that I wasn’t really that interested — at least from a journalistic point of view. Like its competitor Secret, I assumed that Whisper was just a collection of banal personal confessions and pseudo-insider info from Silicon Valley.

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