How News Can Compete with Cat Videos: 6 Lessons for Multimedia Journalists

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By: Carrie Ching | Poynter

Necessity is the mother of invention. That’s certainly been the case with the multimedia work I do. As senior multimedia producer at the Center for Investigative Reporting, I led digital storytelling projects for six years. We were often working with very dense, complex subjects and translating them for a younger, Web-savvy audience with a notoriously short attention span.

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