Journal Pushes Enterprise, Data, ‘Immersive Storytelling’

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By: Joe Pompeo | Capital New York

The Wall Street Journal is making moves to ramp up its enterprise coverage.

Managing editor Gerard Baker announced several appointments that “will strengthen our investigations team, enhance our data-reporting resources and advance our push into immersive storytelling so that we can broaden and extend our storytelling capacity in the emerging digital era,” he wrote in a memo posted online by The Journal’s P.R. team.

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