Metro Partners With Unilever for Compressed Mini Edition

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By: InPublishing.co.uk

The mini edition will promote Unilever’s new compressed deodorants which use less packaging but last just as long, says Metro.The integrated cross-platform campaign will also see the compressed Metro replicated across Metro’s Tablet and Phone editions as a stand-alone downloadable edition, as well as a two day Metro.co.uk site takeover.

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