Newspaper Companies Make Another Big Investment in a Circular Startup

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By: Steven Jacobs | StreetFight

Two decades ago, the newspaper industry made a joint strategic investment in Cars.com – a move that represented a rare departure from the myopia and in-fighting,which came to define the media landscape throughout the 1990’s. Today, the automotive classifieds site is on the block, but newspapers have come together again to turn their collective attention to the decline of another one of its golden calves: the Sunday circular.

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