Online Paid-content Market Poses Threat to Traditional Advertising

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By: Mark Sweney | The Guardian

The rise of tablets and smartphones will help grow the online paid-content market 65% to £8bn a year by 2017, with consumer spending on digital news rocketing 77% to almost £250m, according to a report.

Research firm Forrester also warns that the rise of paid-for services on mobile devices and tablets could limit advertising revenue opportunities.

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