Struggling Industry Throttles Newspaper Metrics

Like & Share E&P:
RSS
Follow by Email
Facebook
Facebook
Google+
http://www.editorandpublisher.com/news/struggling-industry-throttles-newspaper-metrics/
LinkedIn

By: Alan D. Mutter | Newsosaur

Unable to arrest years of declining ad sales and sliding print circulation, two key trade groups representing the newspaper industry have done the next best thing: 

They effectively have stopped reporting on the metrics that make it possible to measure – and, therefore, understand and manage – the industry’s ongoing challenges. 

Comments:

Your email address will not be published. Required fields are marked *