The Future of Media Isn’t About Breaking News Scoops, It’s About Credibility and Trust

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By: Mathew Ingram | GigaOM

As I was nursing my 50th cappuccino in Perugia during the recent journalism conference there, a small bomb blew up in my Twitter feed thanks to a keynote presentation by Felix Salmon, in which the former Reuters blogger said that the journalistic obsession with scoops is a form of masturbation. Needless to say, there were some shocked reactions to this statement, but I think Felix is right -— even if the metaphor he chose is somewhat unappealing.

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