Two News Media Companies Share Revenue-Generating Strategies

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By: John Newby | INMA

In two innovative approaches, the Chattanooga Times Free Press and the Times of India tapped into new revenue streams, respectively, by organizing community expo events and providing marketing services for businesses in exchange for equity stakes in their companies.

I recently had the opportunity to attend the recent Vail Roundtable and listen to some of the greatest minds in the news media industry discuss various innovative business models.

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