How Torstar Launched 10 Hyperlocal News Brands in Less Than a Year

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Torstar’s nimble but effective hyperlocal expansion strategy connects local community members to a new local news brand, and also to one another.

With funding from the Google News Initiative Innovation Challenge, the Torstar Corp. division Torstar Local has launched 10 community engagement hubs — as an app and accompanying web platform — with more slated for 2021.

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