A Hidden Success Story — for Newspaper Circulation, Costs Are Down and Revenues Are Up

To the widely accepted notion that the newspaper business is going to hell in a bucket, here is a curious exception: circulation revenues (and profits) have risen over the last several years at the same time expenses have been substantially reduced.

 

The particulars of the case are laid out in the 15th edition of a data-heavy Newspaper of Association of America report, Circulation Facts and Figures, released this week (free to NAA members only).

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