By: E&P Staff
The Audit Bureau of Circulations is preparing to re-launch its data center on June 9, making it easier to search and navigate reports.
“The new look and customized search capabilities of the e-Data tools encourage more user interaction with ABC data,” Gladys Searcy, director of marketing and sales at ABC, said in a statement.
Whereas previously, members had to weed through pages of FAS-FAX reports for specific titles, Searcy added, “With the new tools they have the ability to select specific titles and create their own customized FAS-FAX reports.”
The new center will allow users to customize FAS-FAX reports by specific titles and conduct side-by-side analyses, save and print several ABC reports at once, and create trending reports with the Audience-FAX trending tool.
To view a short video on new e-Data tools, go here.