Another Finnish Paper Expands Anygraaf Installation

By: E&P Staff

Vakka-Suomen Sanomat, an independent thrice-weekly in Uusikaupunki, Finland, which recently completed implementation of the Doris32 editorial system from Helsinki-based Anygraaf, will expand its use of the same supplier’s solutions with the AProfit ad-management suite and the CProfit sales-and-distribution system.

The two solutions will join the Doris32 asset-management and publishing-production system, as well as the Planner edition-management and ad-layout system already in use. Editorial is paginated in Adobe InDesign.

AProfit offers booking, billing and ad-tracking functions. Ad order entry and ad tracking are managed within a system that integrates with asset management and page- and edition-planning solutions. AProfit saves time and offers customers greater access with capabilities to book ads, submit material and approve proofs via the Internet.

With CProfit, publications can handle all subscription, delivery and customer information through one interface. It provides semi-automated customer maintenance, and all subscription input is guided by default values that can be tailored to a publication’s needs. CProfit integrates with the AProfit ad management suite allowing for sharing and processing customer data.

L?nsi-Suomi Sanomalehti, serving cities in western Finland, also recently expanded its Anygraaf publishing solutions, adding advertising-management and Web content-management systems.

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