Anygraaf Supplies Full Range of Software for Finnish Weeklies

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By: E&P Staff

Regional Finnish weeklies Ruovesi-lehti and Teisko-Aitolahti have chosen a full range of publishing software from Anygraaf, Helsinki, Finland, and Frederick, Md. The installations include Doris32 asset management and publishing production, AProfit ad management and CProfit sales and distribution systems.

Doris32 includes integrated archiving and management for articles, images, pages, graphics, and audio and video clips. The multi-channel production system supports a write-once, publish-many environment, to facilitate simultaneous print and electronic media content management.

AProfit functionality covers ad booking, billing and tracking. Ad order entry and ad tracking are managed within a system that integrates with asset management and page and edition planning solutions, saving time and offering customers greater access with capabilities to book ads, submit material and approve proofs via the Internet. Users book, track and plan ad placement from a single system.

CProfit enables publications to administer all subscription, delivery and customer information via one interface. It provides semi-automated customer maintenance, and all subscription input is guided by default values tailored for each publication. Integration with AProfit allows the ad-management suite to handle billing for subscriptions entered in CProfit.

The 5,000-circulation Ruovesi-lehti and 2,000-circulation Teisko-Aitolahti are published by the same company, each with its own editorial staff but sharing customer service personnel.

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