Aol’s Patch Taps Ad Tech Startup PaperG To Boost Local Ad Sales In Over 100 Markets

By: Rip Empson | TechCrunch.com

Traditional publishers and fledgling digital publications alike are trying to find the best ways to monetize their content on the Web and take advantage of the benefits offered by hyperlocal content and the targeted advertising that (should) come with it. PaperG, an advertising technology startup founded in 2007, is trying to become that go-to solution for small and established online publishers that are looking for a quick and easy solution for their hyperlocal advertising needs.

PaperG has built a solution that automates local ad creation, sales, and management for these online publishers that automatically creates a custom rich-media ad for any local business in less than 60 seconds, according to PaperG Founder and CEO Victor Wong. 

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