AP’s New Business-Coverage Model to Focus on ‘Core’ Beats

By: Joe Strupp

The Associated Press announced it has realigned its business news department around 12 “core beats” headed by 12 editors who will lead coverage by new teams of reporters assigned to the beats.

?Our goal is to improve everything we do so we can be more successful in an increasingly competitive market for business news,? Business Editor Hal Ritter said in a statement. ?Building these beats will allow us to deepen our coverage of spot news, break more news and produce more outstanding enterprise.?

Reporters will be based in New York, Washington and 28 other U.S. bureaus “to provide authoritative coverage of companies and news sources on each beat. The teams will have 5-10 reporters each. Some two dozen business reporters in international bureaus will provide additional coverage of the beats,” AP revealed in a release.

The beat editors include: Joyce M. Rosenberg (financial markets), Patrick Rizzo (economy), Amy Finkelstein (retailing), Brian Bergstein (technology), Laura Impellizzeri (media, entertainment, leisure and lodging), Michael Lee (health care), Joseph Altman (autos), Greg Stec (airlines), Charles Sheehan (energy) and David Brinkerhoff (manufacturing).

Other business beat editors are Trevor Delaney and Noelle Knox, previously announced as the AP?s new editors for personal finance and real estate, respectively.

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