APME Credibility Project Expands To Online, Broadcast

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Bringing newspapers and their readers together to examine coverage that prompts concerns about the public’s trust in the press, the National Credibility Roundtables Project will be expanded in its second year to include online and broadcast news organizations, the sponsoring Associated Press Managing Editors (APME) announced today.

Participating in the project last year were 63 newspapers in 49 states. The papers hosted local discussions with readers and followed them with measures taken to build trust in the press. The project was funded by the Ford Foundation and administered by APME, a New York-based journalism organization whose members are editors at the nation’s 1,482 daily papers.

The project has been granted an additional $525,000 by the Ford Foundation for this year. “We are going to expand the roundtables into broadcast and online news organizations because their audiences have the same interest and concern over how the news gets covered,” Carol Nunnelley, director of the project and managing editor of The Birmingham (Ala.) News, said in an APME press release.

“APME has the capacity to reach into all 50 states through its affiliation with The Associated Press, and this project is an ideal way for APME to help improve journalism in every state,” said Caesar Andrews, president of APME and editor of the McLean, Va.-based Gannett News Service. “This project will help the media better understand what the public expects and help the public better understand the role of the media in a free society.”

This year, APME plans to work again with at least 50 newspapers, as well as 10 online news sites and 10 broadcast TV stations. It also will use the project as a way to train editors and facilitators who can coach others in how to host a credibility roundtable in a local community.

Project highlights will be presented at APME’s national conference in Baltimore in October.

For more information, visit www.apme.com.

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