‘Apple News+ Brings Us to a Broader Audience’: Dow Jones CRO Josh Stinchcomb

The Wall Street Journal is one of the few more traditional subscription businesses to participate in Apple’s paid magazine bundle. But, aside from using the platform as an acquisition tool, certain ad units on Apple News were performing better than on the Journal’s own site, according to Josh Stinchcomb, global chief revenue officer, media sales for Dow Jones.

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